What is "woke" advertising? | Nike and Gillette have been criticised for using "woke" advertising. But associating their brands with liberal causes can bring financial benefits | By The Economist | Facebook
Opinion | Enough with the woke ads — The Panther Newspaper
Newsletter: Marketing that Gets Noticed 🧐 ; 9 Ways to Avoid 'Woke Washing' 😇 🚿; Why Targeting Millennials May Not be Such a Great Idea After All 👫 — Selfish Giving
8 times 'woke' advertising campaigns misfired, from Pepsi to Listerine | The Independent | The Independent
Woke Advertising - YouTube
Reebok's Campaign Shows The Trouble With Woke Advertising
Why “Woke” Marketing is a Bad Idea | SmallBizClub
Belief in business: 2019 is the year of woke advertising — Hue & Tone Creative
RILEY Woke Advertising by Metro and Screen Education magazines - Issuu
Tragic Trans Battle Of The Brands
How Consumers React to Woke Advertising - UF College of Journalism and Communications
The debate over sexy M&M's and woke advertising | KJZZ
What Gillette's Controversial Ad Teaches Marketers About “Woke Advertising”
Woke" Advertising
Are You Woke?!! Why Brands Are So Obsessed With Woke Advertising | by Dr. Abas Mirzaei | The Startup | Medium
12 Brands That Tried to Make 'Woke' Ads -- And Failed (Photos)
Woke Marketing is the latest trend brands need to pay attention to
Marketing Briefing: Marketers closely watching backlash to 'woke' advertising from Bud Light, Miller Lite and Adidas - Digiday
Brands struggle to make "woke" marketing work for them
The Drum | Unilever CEO Alan Jope Laments The 'woke-washing' Ads 'polluting' Brand Purpose
5 companies that failed epically at appearing "woke"
Consumers' Research launches 'Woka-Cola' campaign targeting the company for hypocrisy | Fox Business
Consumers' Research launches 'Woka-Cola' campaign targeting the company for hypocrisy | Fox Business
The trouble with 'woke' ads is they're just another cliché | Life and style | The Guardian
Is Woke Advertising Just A Lazy Marketing Gimmick? - GREY Journal
12 Brands That Tried to Make 'Woke' Ads -- And Failed (Photos)
